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We started with a simple question: Do nutrition labels tell us the value in our foods? The answer brought us here. Nutrition labels are rigid. They communicate through the same numbers, and the same structure, every time. And you already know our … Continue reading
Calorie counting is attractive because the logic is so simple: If you consume more calories than you use, you’ll gain weight. If the opposite is true, you’ll lose weight. The science makes sense. The practice of calorie counting, however, is flawed. … Continue reading