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Category Archives: The TwoGrand story
When You’re a Startup, You Turn the Floor Into a Beautiful Wood Table
When you’re in the earliest stages of a startup, you’ll always be short on three things: time, money, and people. It’s part of the challenge. This is a story about creatively working around those limitations. As Alex and I (Peter) … Continue reading
Posted in Design, Startup insights, The TwoGrand story
Tagged design, Diet, dieting, entrepreneurship, Food, food diary, food journal, mobile apps, nutrition, photography, silicon valley, startups, twogrand, walkthroughs
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What Does the Name TwoGrand Mean?
TwoGrand is an allusion to the piece of instructional material you’ve likely viewed more than any other in your lifetime – the nutrition label, and it’s recommended daily value (DV) of 2,000, or “two grand” calories. The DV is a … Continue reading
Posted in The TwoGrand story
Tagged Calorie, calories, calories per day, domain name, fad diet, Food, Health, name, nutrition, Nutrition facts label, nutrition labels, recommended allowance, twogrand
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The Story Behind TwoGrand
In late 2010, I (Peter) was a few hours into a normal workday. I was head down, buried in some task, when a friend and colleague grabbed my attention. “Hey man, what’s for lunch today?” “Hadn’t thought about it,” I … Continue reading
Posted in The TwoGrand story
Tagged business idea, Health, healthy eating, nutrition, tribal knowledge, twogrand, weight loss
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